The Beyer Watch

The design of this watch emulates the giant timepiece that hangs outside the Beyer shop. It has served as a trademark for decades, and can be seen from a long way off on the Bahnhofstrasse.

Fair news 2016

Baselworld 2014 has confirmed what was already in evidence at the Geneva watch show: this year, the trade does not want to commit to ultimate new trends. Instead, the major brands are focusing on individualising their current portfolio. This has given rise to a visual and technical diversity within existing models, much to the benefit of the clients. Two main trends have emerged: the Asian market, in particular, is calling for aesthetically attractive and above all distinctive dials. Furthermore, the manufactures are demonstrating their technical prowess by creating ultra-precise complications – particularly in relation to the moon phase display and the visible, second time zone.
The mood at Baselworld was optimistic and relaxed; even after the extremely gratifying results of the previous years, the manufactures are still reckoning with a small growth in 2014. I personally was very impressed by the new Patek Philippe booth – an elegant glass cube, which on its own made a visit to the watch fair worthwhile.

Click your way through the trade fair’s latest creations and let yourself be inspired!