The Beyer Watch

The design of this watch emulates the giant timepiece that hangs outside the Beyer shop. It has served as a trademark for decades, and can be seen from a long way off on the Bahnhofstrasse.

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A. Lange & Söhne grants "Best of Show" trophy

05/26/2016

On 22 May 2016, Lange CEO Wilhelm Schmid presented a special watch to this year’s winner in the “Best of Show” category of the Concorso d’Eleganza: a LANGE 1 TIME ZONE “Como Edition”. The prize for the most beautiful automobile of the tradition-steeped competition, graced with a special engraving, was handed over to the anonymous owner for the Maserati A6 GCS from 1954. The presentation of the unique collector’s piece took place during the award ceremony within the scope of a gala dinner at the Grand Hotel Villa d’Este.

Some 50 attendees presented their automotive rarities in the rambling park of the estate on sunny shore of Lake Como. A. Lange & Söhne has been sponsoring the prestigious vintage car competition since 2012.  Conceived explicitly for this event, the special ”Como Edition” model of the LANGE 1 TIME ZONE in white gold features a hand-engraved cuvette. Complementing the event’s coat of arms, the 1929 and 2016 year engravings trace an arc from the first Concorso d’Eleganza to the present. Paying tribute to the venue, Como represents Central European Time on the rotatable city ring in the dial. Beyer clients were also invited to this stylish event.

Beyer Chronometrie AG
Bahnhofstrasse 31
8001 Zurich - Schweiz
Phone: +41 43 344 63 63
Fax: +41 43 344 63 64
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