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Zurich: 10:57 (MEZ) | Thursday, November 20 2008 |  7 degrees, overcast

Customer survey

Customer Survey Customer Survey Customer Survey

Customer satisfaction

After new customers have made a purchase, we ask them to complete a questionnaire. Around 50% of these questionnaires are returned, a gratifyingly high response rate.


We are also very satisfied with the results of our survey. Based on a scale from 1 to 6, our employees are rated very highly, with their assessment marks ranging from 5.5 for specialised knowledge and 5.8 for friendliness.  At 5.4, our product range also meets with our customers’ approval. Our display windows are accorded an average rating of 5.2, whereby they are clearly the most important reason for a new customer visiting our shop.


Surprisingly enough, many of our customers are not aware that we also have a clock and watch museum. And even fewer have ever visited it. We naturally hope that this will change; after all, over 80% of respondents stated that they would like to have a look around our museum.