The design of this watch emulates the giant timepiece that hangs outside the Beyer shop. It has served as a trademark for decades, and can be seen from a long way off on the Bahnhofstrasse.
You can read the background story about Pepita in our most recent customer magazine, beyond (published in German only).
You can read the entire “Luxe” article (in German) here.
Two of Zurich’s tradition-steeped establishments have now joined forces; Beyer has entered into a sponsorship agreement with Zurich Opera House.